WELCOME / ONBOARDING
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Welcome to Your 90 Days to Clarity and Clients Intensive!
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Schedule Your Initial Strategic ‘Deep Dive’ Session
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Accessing the Next Phases within this Program
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Meet Our 'Upscale' Team
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How, When and What
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For Your Reference / Deliverables
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W-9 (For Tax Purposes - USA Clients)
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Your Digital Asset Inventory
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Current Marketing Benchmark
CLARITY ~ STEP 1: LAY YOUR FOUNDATION
CLARITY ~ STEP 2: DEFINE YOUR GOALS
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Clarity Benchmark: Where Are You Now?
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Clarity Exercise ~ Gain More Business Clarity
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Skills to Design a Business that Works
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Your Core Result
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Mark & Jaimie Rap: Dialling in Your Core Result
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Who Do You Love?
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Client Centred ~ Feedback Driven
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Your Irresistible Compelling Offer
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Achievement Recognition (0:06)
CLARITY ~ STEP 3: YOUR SIGNATURE SOLUTION
CONSISTENCY ~ STEP 4: YOUR ONLINE MARKETING AUDIT
CONSISTENCY ~ STEP 5: U.P.S.C.A.L.E. YOUR VISIBILITY
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Our 7-Step U.P.S.C.A.L.E Client Attraction System (Overview)
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Getting Started
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Your Key Online Accounts
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Set Up Appointment Calendar / Scheduling Link(s)
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Create Needs Assessment Form for Potential Clients
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Create Call(s) to Action
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The 'RECIPE' for Social Media Content
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Design Graphics for Social Media Profiles
Utilize Existing Content
Publicize Your Posts
Systematize Your Marketing Process
Create Client Attraction Systems
Automate Relationship Building
Leverage Your Expertise Across Multiple Platforms
Entertain, Educate, and Engage Your Audience
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Share Other People's Relevant Content
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Promote Podcasts, Interviews and Media Mentions
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Create a 'Winning' Webinar
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Event Marketing & Promotion
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Monitor Platforms for Response Opportunities
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Effective Email Scripts & Response Templates
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Document Scripts, Templates, and Business Operations
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Achievement Recognition (0:05)
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Benchmark Your Progress
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Milestone Meeting
CONSISTENCY ~ STEP 6: YOUR BUSINESS SCORECARD
CLIENTS ~ STEP 7: OPTIMIZE YOUR ONLINE PRESENCE
CLIENTS ~ STEP 8: ATTRACT AND ENGAGE YOUR PROSPECTS
CLIENTS ~ STEP 9: ENROLL YOUR IDEAL CLIENTS
ACHIEVEMENT RECOGNITION
PROGRAM FEEDBACK & WRAP-UP
PRACTICAL STRATEGIES & BONUSES
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Reflect Review Clarify - Journal Exercises
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BONUS #1: Template Library
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BONUS #2: Resources Rolodex
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BONUS #3: Procrastinators Anonymous (38:37)
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BONUS #4: Copywriting
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BONUS #5: Pricing Your Solution
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BONUS #6 - Coaching Business Budget
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BONUS #7 - Your USP
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BONUS #8: Creating Your Brand Guide
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BONUS #9: How to Record an Expert Self-Interview Video
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BONUS #10: How to Record Video Testimonials
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Practical Strategy: The Secret of Happiness
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Practical Strategy: Google My Business (7:42)
